Become a Leader in Air Force Marketing: Deputy Chief, Marketing Director Position
Are you a strategic leader with a passion for large-scale marketing and branding? The Department of the Air Force is currently seeking a highly qualified professional to fill the role of Supervisory Business and Industry Specialist at Randolph Air Force Base in Texas. This position serves as the Deputy Chief, Marketing Director, playing a pivotal role in the recruitment efforts for the total Air Force and Space Force enterprise.
Job Responsibilities
As the Deputy Chief, Marketing Director, your daily responsibilities will involve:
- Strategic Direction: Overseeing all marketing and advertising activities for Regular Air Force, Reserve, Air National Guard, and Space Force recruiting.
- Leadership: Supervising staff, mentoring subordinates, and participating in high-level personnel management.
- Program Oversight: Formulating marketing policies, procedures, and investment strategies.
- Liaison: Serving as a primary point of contact for briefings, high-level objectives, and inter-organizational communication.
Requirements
To qualify for this GS-14 position, you must demonstrate the following:
- Specialized Experience: At least one year of experience at the GS-13 grade level (or equivalent) in marketing oversight, brand strategy, or organizational recruiting management.
- Time-in-Grade: Applicants must meet federal time-in-grade requirements.
- Resume Compliance: Your resume must be two pages or fewer and include specific dates of employment and hours per week.
Comparison: General Schedule (GS) vs. Private Sector Marketing Leadership
| Feature | Federal Role (GS-14) | Private Sector Equivalent |
|---|---|---|
| Focus | National-level mission success | Profit & Market share |
| Scope | Total Force Recruiting | Corporate brand growth |
| Stability | Federal benefits & pension | Market-based bonuses |
| Structure | Standardized grade progression | Negotiated compensation |
Salary Overview
This position is graded at the GS-14 level, with a competitive salary range of $127,624 to $165,917 per year. Compensation is based on standard General Schedule pay tables.
Benefits
- Comprehensive Health & Life: Diverse insurance options to protect you and your family.
- Retirement: Access to the Federal Employees Retirement System (FERS).
- Flexibility: Telework eligibility and stable federal work-life balance standards.
Application Tips
- Format Matters: Do not exceed the two-page limit for your resume. Use a font size of 10pts or larger.
- Be Detailed: Ensure your resume clearly states the hours worked per week and the exact duration of your previous roles.
- Review: Use the USAJOBS dashboard to verify that your uploaded documents have successfully passed the virus scan and are associated with your application.
Frequently Asked Questions (FAQ)
Q: Can I apply if I am not currently a federal employee? A: Yes, the position is open to various hiring paths including veterans, individuals with disabilities, and eligible military spouses.
Q: What type of security clearance is required? A: This position requires a Secret security clearance.
This role offers a unique opportunity to apply your professional marketing expertise to support the mission of the United States Armed Forces. If you are ready to take the next step in your career, ensure your application package is polished, professional, and submitted before the deadline on October 30, 2026.
Why This Supervisory Business And Industry Specialist Job Matters
Shape the future of Air and Space Force recruiting as a key strategic leader at Randolph AFB. Bring your high-level marketing expertise to the Department of the Air Force and influence national-level branding initiatives.
Supervisory Business And Industry Specialist Job Overview
The Air Education and Training Command is seeking a visionary Deputy Chief, Marketing Director to oversee comprehensive marketing and advertising activities under the Total Force Recruiting charter. This GS-14 position plays a critical role in directing marketing investments, developing integrated mission goals, and providing command-level guidance across Regular Air Force, Space Force, Reserve, and Air National Guard components.
Requirements for Supervisory Business And Industry Specialist
- One year of specialized experience at the GS-13 grade level or equivalent.
- Must meet Time-in-Grade requirements for competitive service positions.
- Ability to provide oversight of large-scale brand and recruiting initiatives.
- Demonstrated skill in formulating policies, procedures, and marketing work plans.
- Must be able to obtain and maintain a Secret security clearance.
- Resume must not exceed two pages and include hours worked per week and specific dates of employment.
Preferred Qualifications for Supervisory Business And Industry Specialist
- Advanced expertise in management engineering principles and financial management directives.
- Comprehensive knowledge of recruiting operational structures and organizational manning requirements.
- Proven experience in resource management, including strategy development and contracting/insourcing analysis.
- Strong leadership capabilities in mentoring and appraising professional staff.
- Exceptional technical communication skills, both oral and written.
Federal Benefits & Perks
- ✓Competitive federal salary and pay progression.
- ✓Comprehensive health insurance and life insurance options.
- ✓Participation in the Federal Employees Retirement System (FERS).
- ✓Opportunities for professional development and training.
- ✓Work-life balance with telework eligibility.
- ✓Generous federal leave and holiday policy.
💡 How to Apply Supervisory Business And Industry Specialist Job & Insider Tips
Application Steps for Supervisory Business And Industry Specialist Job
- Create or log in to your USAJOBS account.
- Prepare a resume that does not exceed two pages.
- Complete the online application questionnaire.
- Gather and upload all required supporting documentation, including SF-50s if applicable.
- Review your application package for accuracy and submit before the closing date.
- Monitor your email for status notifications and follow-up requests.
💡 General Tips
- Ensure your resume includes specific dates (month/year) and hours worked per week for every position listed.
- Double-check that your resume is under the two-page limit; submissions exceeding this length will be excluded.
- Clearly highlight your experience with high-level marketing, branding, and strategic planning.
- Current federal employees should explicitly list their pay plan, series, and grade.
- Use the 'Help' resources on USAJOBS to verify that your uploaded documents meet the specific formatting criteria.
Frequently Asked Questions
What is the primary mission of this role?
The incumbent serves as the Deputy Chief, Marketing Director, helping to oversee all marketing and advertising efforts across the United States Air Force and Space Force recruiting enterprise.
Is this position eligible for telework?
Yes, this position is eligible for telework, depending on command policy and mission requirements.
Are there limitations on the resume length?
Yes, your resume must be no longer than two pages. Resumes exceeding this limit will not be considered.
Job from Air Education And Training Command
The Air Education and Training Command (AETC) is the foundation of the United States Air Force. Tasked with the vital mission of "Recruiting, Training and Educating Airmen," the AETC ensures the service remains the world's most powerful air force. Joining this team means contributing to a legacy of global vigilance, reach, and power, supported by the core values of integrity, service, and excellence.